Leading the way in new technology
Appco Group US test tablets as point of sale with Mark Group USA
May 15, 2012
On April 16, 2012 Appco Group U.S., Inc, in partnership with Mark Group USA, launched what proved to be a successful test campaign to explore the use of tablets within the American direct marketing industry.
Chris Rudge, Country Head US, remarked of the test campaign, ‘the use of tablets in the field streamlines the sales process and ensures complete personal data
security from a customer point of view which adds credibility to the whole process and solidifies the relationship with them.’
Mark Group and Appco have built a strong global relationship with campaigns in the UK, Australia and New Zealand. ‘Appco is proud to be building on this global relationship with the addition of the US market. Mark Group is a valued global partner and we are very excited to be working with the Mark Group US team’ said Sarah Cauchi, Chief Operating Officer.
Mark Group provides energy analysis and improvements to over 6,000 home and business owners each week, from 28 offices on 3 continents. Since launching our U.S. operations, Mark Group has been featured in Philadelphia Inquirer, the New York Times and highlighted for green job growth on Fox News. Mark Group are based in the Navy Yard, Philadelphia.
For more information about the Mark Group please visit their website www.markgroupusa.com
Successful global partnership
Appco US celebrate their thriving relationship with Save the Children
May 8th, 2012
Monday 16 April 2012 saw the launch of the Save the Children USA campaign 2012 following the success of last years campaign with Appco Group US in New York.
“Save the Children and Appco have developed over the years a successful global partnership with campaigns running in the UK, Spain, Italy, Asia and Australia. We are very proud to be adding to this list with the inclusion of the US.” Said Sarah Cauchi, Chief Operating Officer U.S.
Ogo Ekweozor, U.S Country Head, remarked “Following a successful campaign last year, we were very excited to launch our 2012 campaign with Save the Children from our Manhattan headquarters.” Ms Ekweozor continued, “Save the Children are a magnificent charity doing some great work to bring children out of the cycle of poverty and it’s very empowering to fundraise on their behalf with the knowledge that the job you are doing is making a difference to a child’s life”.
To find out more about Save the Children please visit their website at www.savethechildren.org
Appco Group US goes over the edge
Appco Group US staff fundraiser for American Cancer society
April 13, 2012
The heads of Appco Group US along with their bravest fundraisers have signed up to abseil down a 32-storey high building in New York city all in the name of charity.
Appco Group US Chief Operating Officer Sarah Cauchi, Vice President Michael Scully and Country Head Will Lyon will climb down Pennsylvania Plaza for the American Cancer Society (ACS) on Saturday, June 23, 2012.
ACS is a nationwide, community-based voluntary health organization dedicated to eliminating cancer as a major health problem. Headquartered in Atlanta, Georgia, the ACS has 12 chartered Divisions, more than 900 local offices nationwide, and a presence in more than 5,100 communities.
‘This will be a great opportunity for the team at Appco to show our support for what is such a worthwhile cause and one that affects so many lives today,” said Sarah Cauchi. “Cancer can affect everyone, not only the sufferers but also their family and friends – they are the people who we are going over the edge for.”
The Cobra Group Foundation, a charity foundation set up by the Cobra Group of Companies, Appco Group’s parent company, has pledged its support through a generous donation. “What a fantastic charity to support,” said David Davison, Head of The Cobra Group Foundation. “Being able to support and donate to such a worthy cause and help them achieve so much more is at the core of what the foundation is about.”
Mr Scully said fundraising and supporting various projects around the world has always been close to Appco’s heart.
“In the US we have been working closely with a number of great organisations and that list is growing month by month and as a company we felt that we wanted to show our support not just by running great fundraising campaigns but also by getting involved in sponsored activities,” he said.
“Over the years I have raised money for the WWF and Quarriers by climbing mountains in the Himalayas, so the thought of spending time coming down the side of a building versus climbing up a mountain was very appealing – much less training involved.”
Mr Scully also thanked the Cobra Group Foundation for their generous support in getting the team prepared for the abseil.
Please support the Appco team by clicking here.
For more information on the American Cancer Society please visit www.cancer.org.
New partnership in US
Appco Group US announces new partnership with Children International
April 2, 2011
Appco Group US has announced a new partnership with US-based charity Children International in the state of New York.
Ogo Ekweozor, Appco Group US Country Head said: “Following from the success of our child sponsorship campaigns over the last 17 months we’ve now partnered with Children International bringing a third campaign on board to continue our expansion plans in New York state.”
Children Intentional is a not-for-profit humanitarian organisation dedicated to better the lives of impoverished children and their families. Today, through Children International’s Sponsorship Program, they help children in 11 countries around the world and more than 340,000 children every year.
For more information about Children International, please visit their website www.children.org.
Appco helps US think green
Ap
pco Group US and Mark Group want to help Americans save energy
Appco Group US and energy efficiency experts, Mark Group, have joined forces to provide a portfolio of home efficiency products that have already proven to be a great success in the UK and other international markets.
Appco Group US has smashed all expectations in the US market during its test run – offering households building assessments and greener solutions to save energy such as wall and roof insulation.
Chris Rudge, Appco Group US Country Head, said: “The momentum we built was great. It’s all about the benefits the product provides the customer. At a time of worldwide recession, savings are important, and managing your carbon footprint is key. This and Appco’s Human Commercial TM approach translated to the success of the test.”
Mark Group provides energy efficiency analysis and improvements in homes and businesses on three continents. Since 1974, Mark Group has helped more than two million customers live more comfortably and save money on their utility bills. For more information on Mark Group please visit their website at www.markgroupusa.com.
Plans are now in place to roll out a full sales and marketing campaign in the US.
Second office opens in New York state
White Plains is the latest location for Appco Group US
Since its launch in September 2010, Appco Group US has been laying the foundations for a national expansion across a number of the traditional Appco industry sectors.
Appco is delighted to announce the opening of its second location in White Plains in the state of New York.Will Lyon, Country Head US said: “It’s great to have a second location in New York as it allows us to cover more territory and help raise funds for our charity partners, WSPA and ChildFund International.”
”The opening of the White Plains office is one of many expansion projects in the US with more details of developments expected to be released soon.”
Appco Group US continues to grow
Appco’s first annual convention highlights business growth in the US market
Appco Group US recently had their first convention – an awards ceremony to recognise the hard work of the business that continues to grow on one of the newest continents for the company.More than 80 delegates attended the event, including field sales representatives, Appco Group staff and members of the executive management team at the Marriot Marquis in New York City’s Times Square on November 29.
Appco Group US was registered in April 2010 and now operates inn Manhattan and White Plains with three marketing companies in its network.
“We are working with two non-profits at the moment, currently testing home services and will start testing energy in the new year,” says Appco Group US Operating Officer Sarah Cauchi.
More than 55 awards were presented on the day, recognising the successes of the US team. Country Heads Chris Rudge, Ogo Ekweozor and Will Lyon commented the day was a huge success, and the excitement experienced is only set to grow as the business in the country grows over the next 12 to 18 months.
New office to open in New York
Appco Group US has reached its goal of opening a second office within its first year of operations
September 14, 2011
A second Appco Group US location is scheduled to open its doors by the end of September.
The launch has come to fruition just within one year of Appco Group operations starting in the US – the New York office opened in November, 2010.
This marks an important milestone for Appco US, and leads the way in the first of many new locations both in New York State and the United States as a whole.
Sarah Cauchi, Chief Operating Officer of Appco US said: “The new location is not only an exciting opportunity for Appco but also a great way to grow our potential market reach and it enables the team to expand it coverage in New York for its clients. The demand for our services in the US is increasing every month and we are looking forward to announcing our second line of business in New York after a fantastic first year in the Fundraising industry.”